Below, you’ll find a curated selection of some of my work developing and executing content and brand strategy across a variety of high-profile marketing campaigns. Grounded in research and consumer insights, I helped spearhead culturally-informed campaign narratives, writing and facilitating pitch decks in coordination with creative teams, copywriting and ideating concepts for social media, as well as client presentation and campaign execution. I specialize in digital content ideation, video writing and execution, out-of-the-box creative strategy, insight-driven consumer research, cultural messaging, and copywriting across a variety of different platforms, brand voices, and multidisciplinary content verticals. If you have any questions about any of the work presented here, please feel free to reach out!
